Real Madrid bolster Chinese ties with CITIC Bank deal

Real Madrid bolster Chinese ties with CITIC Bank deal

Credit card partnership is the Spanish giant’s first of its kind in an Asian country.

Bayern Munich net US$748m record turnover

Bayern Munich net US$748m record turnover

23 Nov 2018

Latest financial figures see German soccer giants gain US$19.1m on previous year.

23 Nov 2018
Premium blend: Lavazza’s plan to perk up its UK operation with Arsenal and Liverpool

Premium blend: Lavazza’s plan to perk up its UK operation with Arsenal and Liverpool

​After entering the the Premier League soccer sponsorship market with Arsenal and Liverpool this week, UK managing director of Italian coffee giant Lavazza, David Rogers, explains how the deals are part of a strategy to broaden the brand’s target market.

Juventus partner with Brooklyn Nets for Barclays Center watch party

Juventus partner with Brooklyn Nets for Barclays Center watch party

Arena gets devoted ‘Juve Night’ for Inter Milan clash, before Nets take on Toronto Raptors.

Inter Milan get energised with Gatorade deal

Inter Milan get energised with Gatorade deal

PepsiCo brand becomes official sports drink of Italian soccer club for two years.

Qatar Airways CEO: ‘We’re interested in PSG shirt sponsorship’

Qatar Airways CEO: ‘We’re interested in PSG shirt sponsorship’

Ligue 1 leaders said to want annual €80m fee as part of new deal.

Barcelona team up with FIFA to unify player data

Barcelona team up with FIFA to unify player data

Electronic Performance and Tracking Systems makes it easier for clubs to transfer information.

Telecom Argentina offers data-free coverage of Boca-River final

Telecom Argentina offers data-free coverage of Boca-River final

Subscribers given access to historic Copa Libertadores clash on Cablevisión OTT platform.

RMC Sport’s Champions League offer a boost to Altice

RMC Sport’s Champions League offer a boost to Altice

International telecoms company nets 1m subscribers in wake of SFR rebrand.

Bundesliga to scrap Monday night kick-offs

Bundesliga to scrap Monday night kick-offs

22 Nov 2018

Evening fixtures had been introduced to reduce fixture congestion caused by Europa League.

22 Nov 2018

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