AT&T has extended its sponsorship of several of North America’s preeminent soccer properties, including Major League Soccer (MLS), US Soccer and the Mexican soccer association (FMF).
Dedicated soccer website Goal.com has announced a deal with Sela Sport to cover the Arab Club Championship, the Union of Arab Football Associations’ (UAFA) annual continental club competition.
BeIN Media Group has extended its rights deal in the Middle East and North Africa (MENA) region for Uefa’s European club soccer competitions for a further three years.
“As well as new players and newly found optimism amongst fans, the new season, just weeks away now, will bring new trends and new approaches as clubs look to maximise the digital channels available to them. The 2016/17 football season showed that clubs need to embrace social and digital media to stay relevant. Clubs that find the best way to exploit their rights will lead the market in reach, engagement and most importantly...revenue.
Quest, the free-to-air digital TV channel owned by Discovery, has secured the exclusive live UK broadcast rights to the Emirates Cup pre-season soccer tournament.
Chinese sports and entertainment company Wuhan DDMC Culture Co has agreed to buy Super Sports Media, which currently holds the media rights for English soccer’s Premier League in China.
BeIN Sports has acquired the exclusive French media rights for Turkish soccer’s top flight, the Süper Lig and has renewed its rights deal for Germany’s premier soccer division, the Bundesliga.
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