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Football, Connected

RANGERS CONFIRM BOXT AS OFFICIAL SLEEVE PARTNER

May 10, 2022
|
Clubs & Rightsholders,Commercial & Sponsorship
Rangers Football Club is delighted to confirm BOXT as the club’s new Official Sleeve Partner for the 2022/23 season, as part of a new multi-year commercial partnership.

BOXT is a multi-product e-commerce and fulfilment platform specialising in installing and servicing boilers, air conditioning, electric vehicle charging points, and Google Smart Home products.

One of the UK’s fastest-growing businesses, BOXT is set to become the market leader in UK domestic heating market. The company was designed by its founders to revolutionise how heating and smart technology are installed in our homes.

BOXT has recently forged football club partnerships with both Leeds United and Nottingham Forest. They now welcome the 2022 UEFA Europa League finalists Rangers, as a further iconic British club to their roster.

As part of the new agreement, the BOXT logo will appear on the shirt sleeve of the Rangers men’s first-team and all replica shirts. The BOXT branding will also feature prominently at Ibrox on match-days and across all the club’s official digital channels.

James Bisgrove, Commercial & Marketing Director at Rangers Football Club said: “We’re clearly delighted to welcome BOXT on board as a new main partner of the club. The partnership not only represents a record partnership investment at this level, it also allows us to form an exciting new relationship with one of the fastest growing and forward-thinking technology based companies in the UK.”

“We look forward to developing an activation strategy that supports BOXT in maintaining its impressive growth trajectory in the UK, and will equally provide worldwide exposure as Rangers continues its renaissance as a leading club on the European stage.”

Andy Kerr, CEO and founder of BOXT commented: “We are hugely excited about our partnership with Rangers. It’s such an impressive club with a massive fanbase and we see this is a great opportunity to bring even more awareness of BOXT across the globe. Our partnership will play an important role in our ambition to make BOXT a household name and we’re looking forward to a successful season ahead.”

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