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Football, Connected

MANCHESTER CITY AND TECNO MOBILE COLLABORATES WITH FOOTBALLCO ON NEW CAMPAIGN

March 21, 2022
|
Broadcasting & New Media,Clubs & Rightsholders,Commercial & Sponsorship
TENCO Mobile and Manchester City has collaborated with Footballco, the world’s largest football content and media business, on a new campaign that will see two aspiring football journalists from India given the chance to become trainee correspondents writing for Footballco’s GOAL website, covering the reigning Premier League Champions.

TECNO Mobile is Manchester City’s Official Global Tablet and Handset Partner.

The collaboration with Footballco is an extension of last season’s association, which resulted in two trainee reporters creating more than 368 pieces of content which reached more than 34m fans and generated 5.6m video views.

The trainees created content with Manchester City first-team players Riyad Mahrez, Gabriel Jesus and Aymeric Laporte, as well as Manchester City legends.

This year, content created by the trainees will be published across GOAL’s global and Indian editions and social channels which reach an audience of 57 million each month in India and provide valuable experience to young trainee journalists looking to break into the highly competitive field of football journalism.

Andy Jackson, VP Global Football Partnerships at Footballco said: “This campaign provides so much, not just for Manchester City and TECNO Mobile but for the young fans who will get the chance to not only cover their favourite team but to also acquire lifelong skills by working on writing, creating video content and planning from GOAL’s teams of local and global journalists.

“It’s also a huge compliment to work with the club and TECNO again after such a successful campaign last season that made a real difference to those taking part.”

Stephen HA, Managing Director of TECNO Mobile said: “We are thrilled to see the success of last season’s campaign and initiate the campaign for the second consecutive year together with Manchester City and GOAL.

“It not only inspires but also cements our total commitment to always motivate and provide genuine support to young people in global emerging markets to take challenges, to find creative ways to achieve their potential and to never stop pursuing excellence.”

Sai Prashanth Nataraj, GOAL India’s Trainee Manchester City Correspondent from 2021 said: “From talking to Manchester City legends Shaun Goater and Richard Dunne to interviewing Aymeric Laporte – these have been some truly once in a lifetime moments.”

To enter the contest, fans are tasked with creating a 60-second video about Man City’s forthcoming match against Liverpool on 9th April.

The application process closes on 27th March.

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