LaLiga, a benchmark for entertainment and innovation in sports television shows, has developed a solid content strategy and new formats with the aim of reaching other audiences.
Entertainment, in constant evolution, has adapted new forms and for this reason LaLiga has launched an adapted content format and starring Webedia, the leading digital entertainment group in our country, has provided its services to LaLiga to make this ambitious project a reality thanks to VIZZ, agency representing the talents that participate in LaLigaCasters.
Both companies have shared knowledge with the aim of designing an adapted content format featuring the most relevant personalities in the digital environment and adapting to this new reality.
Fashionable voices in digital environments, also on television
Several casters, divided into three groups, will be in charge of giving voice to channel 4 audio on Movistar LaLiga and on Gol TV once a month. Voices like those of Ibai Llanos, Ander Cortés or Ulises Prieto, will open the broadcasts with the duel that will be played at the Wanda Metropolitano.
Ibai Llanos , a well-known Spanish streamer and one of those in charge of casting Atlético de Madrid-Valencia CF this weekend, has reported that “it is spectacular to have the opportunity to comment on a LaLiga match, on top of a match as big as Atlético de Madrid- Valencia. Besides, having the possibility that in Movistar LaLiga viewers can choose our audio, listen to Ander Cortés, Ulises and me is a real luxury ”.
Where to follow LaLigaCasters?
Viewers who want to enjoy the best football with LaLigaCasters audio can do so three times a month on channel 4 of Movistar LaLiga and once on Channel 3 of Gol. In addition to the LaLiga Twitch channel , and the respective RR.SS channels of the protagonists of LaLigaCasters.
