Google’s Nina Tsimpouli joins DFL Digital Sports

Google’s Nina Tsimpouli joins DFL Digital Sports
Nina Tsimpouli has been appointed as the new Director of Content and Marketing at DFL Digital Sports, the German Football League (DFL) subsidiary that creates and distributes digital content for the Bundesliga.

Nina Tsimpouli has been appointed as the new Director of Content and Marketing at DFL Digital Sports, the German Football League (DFL) subsidiary that creates and distributes digital content for the Bundesliga.

Tsimpouli joins from internet giant Google, where she was a Strategic Partner Development Manager for the Europe, Middle East and Africa (EMEA) region. Prior to that she worked at UEFA, European soccer’s governing body, across social media and digital partnerships, while she has also held roles at social media giant Facebook.

Replacing Tobias Schmidt, who is leaving the role at the end of the month, Tsimpouli will be responsible for content-specific B2B activities on the Bundesliga’s digital channels and across multiple languages.

Tsimpouli will report to Andreas Heyden and Bastian Zuber, the Chief Executive and Chief Operating Officer of DFL Digital Sports respectively.  

The DFL has also announced that Steffen Merkel, who currently serves as Head of Operations at the organisation’s Bundesliga International division, and will step up to the role of Director of Audiovisual Rights. Merkel succeeds Holger Blask, who is joining the German Football Association (DFB), Germany’s national soccer body, as Managing Director of Marketing and Sales.

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