Colorado Rapids extend Transamerica shirt sponsorship

Colorado Rapids extend Transamerica shirt sponsorship
Top-tier US soccer club Colorado Rapids have announced a one-year extension of their shirt sponsorship deal with Transamerica ahead of the upcoming Major League Soccer (MLS) season.

Along with the financial services firm’s logo featuring on the first team’s shirt, Transamerica’s branding will also appear on all Rapids technical apparel and throughout the team’s stadium, Dick’s Sporting Goods Park.

Colorado Rapids’ Executive Vice-President and General Manager, Pádraig Smith, said: “We could not have asked for a better supporter of the club over these past five years.

“As we enter what we believe will be an exciting year for the club, we’re grateful to be able to count on the great relationship we have built with Transamerica.”

Brian Forbes, Transamerica’s Director of Sponsorship and Thought Leadership, added: “We recognise the important role healthy activity plays in all our lives.

“Soccer is a great fit for Transamerica, as it aligns perfectly with our passion for the wellbeing of our customers and their communities.”

The Rapids begin their 25th MLS season against DC United on 29th February.

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