Premier League enlists Eurovision for global distribution

Premier League enlists Eurovision for global distribution
International media solutions company Eurovision Services has been appointed as the principal global distributor of the Premier League content created by the English soccer league’s in-house production suite for the next three seasons.

The deal, which includes the ongoing 2019/20 Premier League campaign, will see Eurovision leverage its hybrid fibre and satellite network to control, distribute and monitor content produced by Premier League Productions (PLP) globally.

In addition, Eurovision will also distribute Premier League Content Service, a 24/7 channel delivered in collaboration with the Premier League’s broadcast partners, to markets in the Americas and Asia. 

Eurovision’s Chief Executive Marco Tinnirello said: “We are delighted that Premier League Productions has chosen Eurovision Services as a distribution partner and entrusted us to deliver Premier League matches and content for the next three seasons.

“Football fans across the globe are now watching Premier League matches in HD or UHD transmitted via our dedicated Eurovision Global Network to rightsholders around the world.”

The agreement with Eurovision, the business arm of the European Broadcasting Union (EBU), follows the renewal of the Premier League's 15-year partnership with IMG in May, which sees the global sports agency continue to operate the competition’s international programming through the end of the 2021/22 season.

Under the partnership, PLP now delivers 76 matches broadcast in 4KHD each season, with more than 500 match promotions and 50 pieces of short-form content produced per week.   

Lowri Davies, PLP’s Head of Broadcast Services at Premier League Productions, added: “We are responsible for providing the Premier League broadcast partners with a best-in-class service, so quality and reliability are essential and it is important for us to be able to rely on a partner like Eurovision Services and its global distribution network.”

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