Antoine Griezmann gets Huawei call
The Frenchman, who plays as a forward for Spanish side Atlético Madrid, follows in the footsteps of FC Barcelona's Lionel Messi in becoming a representative of the brand.
Huawei announced the deal alongside the unveiling of its latest product, the P10 smartphone. Griezmann will appear in promotional campaigns for the device around the world, particularly in his home nation of France.
Having confirmed earlier this year that it would not renew its premium partnership with French champions Paris Saint-Germain, the deal with Griezmann gives Huawei a continued presence in the country.
The international forward, who appeared for France during their 2-0 friendly defeat against Spain this week, has existing deals in place with sportswear brand Puma, Apple-owned headphones manufacturer Beats, and Proctor & Gamble, for who he promotes both the Gillette and Head & Shoulders product lines.
Related Articles
Share On
SOCCEREXPERT
The latest commerical details, groundbreaking interviews and industry analysis, free, straight to your inbox.
Sign up today to receive the newsletter.
Soccerex Reports
With the increasing value being attributed to young players, this report provides insight into the hottest prospects on the market.
Soccerex Football Finance 100 is an exclusive annual report that compiles a ranking of the world’s most financially powerful clubs.
@soccerex
Follow us on twitter to receive our latest market insight, industry interviews and news about our upcoming events.
