QPR in Dryworld kit switch

QPR in Dryworld kit switch
English side Queens Park Rangers (QPR) have agreed a deal with emerging sportswear manufacturer Dryworld.

The partnership, which will run for ten years, will see Dryworld replace QPR’s current kit manufacturer Nike at the end of the season.

Dryworld, which is making its first foray into the European market, will supply matchday kits, as well as training and technical gear, to the London-based second-tier club.

The brand, which is headquartered in Canada, has recently struck deals with Campeonato Brasileiro sides Atlético Mineiro, Fluminense, and Goias. The deal comes after Dryworld announced it was looking to expand in the UK and Europe, and shows its long term commitment to do so.

While no financial details have yet been released, a statement by QPR claimed the deal was worth a figure in the eight-figure region.

The new kit, designed by Dryworld, will be revealed at the end of June

QPR chief executive Lee Hoos said: “The kits are fantastic, and we’re confident the fans will be happy with them.

“We’re fully aware of what the fans want, with the hoops going all the way round, and we’re excited about unveiling them.”

Dryworld director of global operations Craig Stewart added: “We are delighted to partner with a team with a reputation and heritage of QPR.

“When we identified potential partnerships, QPR stood out because of the core values and principles it imbues.”

QPR currently sit 12th in the Sky Bet Championship, and will hope to return to the Premier League next season after being relegated at the end of the 2014/15 season. 

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