With the English Football League's OTT service available domestically for the first time, Shaun Harvey, the soccer body's CEO, reveals how the platform is influencing other areas of the game.
Dutch and Belgian officials reportedly in preliminary talks over cross-border competition.
Broadcaster claims LaLiga first with social media broadcast.
German soccer giants eye digital growth in Africa, Middle East and Asia.
Amazon and Facebook also in talks as league executives eye record UK£40m new rights deal.
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