Manolo Zubiria was appointed Concacaf Chief of Football Officer on June 26, 2017. He leads the Concacaf Football Operations division, which includes the departments of Competitions, Technical Football Development, Refereeing and Women’s Football.
With his wealth of experience and understanding of the Confederation’s culture, Zubiria plays a key role as the organization continues growing the game throughout the region.
Zubiria joined Concacaf from AS Roma, where he spent four seasons as the Head of Team Operations.
His tenure at Roma was marked by operational improvements as well as competitive success for the club, including three-second place finishes in Serie A and qualification to the UEFA Champions League in three of the four seasons. Previously, he served as Concacaf’s Director of Competitions and Director of Marketing and TV.
His first involvement in football came in 2003 at the Concacaf Gold Cup.
Zubiria has direct oversight of several departments including Competitions, Development, Disciplinary, Refereeing, and Women’s Football. He works side-by-side with the Chief Officers of the Finance and Administration, Commercialization, and Legal and Compliance divisions.
He brings over 14 years of international experience within the sport industry working with global brands in diverse areas including event operations, marketing sponsorships, consulting, account and brand management, business development, and professional football club management. He has a proven track record in managing major global events including the FIFA World Cup, FIFA Club World Cup, Summer Olympics, UEFA Champions League, Copa America Centenario USA 2016, Concacaf Gold Cup and Scotiabank Concacaf Champions League.